Business Advisory

We are focused on delivering commercial solutions for our clients in Asia Pacific and selected markets of Europe.

Our Sectoral Focus is on the Consumer Industry encompassing FMCG, FMCD, Health & Wellness, Retail – (Supermarkets, Luxury Goods, Food & Beverage) Hospitality, F&B (Restaurants, QSRs, Franchising / Licensing)  and Manufacturing.

The partners and associates of the company combine top-tier strategy advisory capabilities with front-line experience & relentless in-market execution.

Our Services

Each of our partners have more than 30+ years of corporate experience with leading MNC’s and International Institutions in USA, Europe and Asia Pacific.

Each of us have lived in at least 5 countries and managed multiple markets spread across Asia Pacific, Europe and Latin America. We consult based on learnings gathered from hands on experience.

The partners and associates of the company combine top-tier strategy advisory with relentless in – market execution capabilities.

  • Building Internal Capabilities
  • Executive Search
  • Strategic Brand Management
  • Top line M&A recommendations
  • Strategic Business Planning
  • International Market(s) Assessment

Blue Tangerine works with clients in  developing, building,  implementing and managing competencies that complement internal capabilities

Areas of Value Add we provide


  • Market reviews & development – Country, Region
  • Competitive landscape analysis and recommendations
  • Partnership – sourcing, assessment & recommendations
  • Franchising / licensing

Marketing & Branding Strategy

  • Market research and analysis
  • Brand audit, positioning, architecture, strategies
  • New product development & implementation
  • Marketing communication platforms

Business Enhancement (M&A)

  • Corporate governance
  • Interim management solutions
  • Business reviews, recommendations and basic valuation
  • Basic due diligence & capital raising

Enhancing Internal Capabilities

  • Management strategy
  • Human capital development
  • Develop CRM programs
  • Executive search

The Blue Tangerine Approach

  • Understand your organization Culture, Goals and Objectives
  • Familiarize with business model
  • Understand your situation - issues, challenges, barriers
  • Get sign off on project brief, deliverables and KPIs
  • Align on timelines and milestones, the “must haves”, resources and budgets
  • Work with your team to see through the successful execution of approved strategy

Our Extra Value Proposition (EVP)

See Measurable Results in:

  • Profits in the local and international markets
  • Developing internal capabilities towards managing business in a global environment
  • Enhancing shareholder value

You will benefit from

  • A single point of contact to meet all your business needs
  • Customized solutions for your business and markets
  • In-market execution capabilities

Our Partners have extensive experience in

  • Managing businesses & P&L responsibility
  • Leading organizations across geographies
  • Hands on execution

The Blue Tangerine Advantage – Customized Solutions

We will work with you to develop and execute programs and initiatives that address specific issues and challenges facing the organization.

Some examples of Operational projects executed:

  • Business process re-engineering
  • Cross functional integrated planning
  • Zero based budgeting
  • Operational efficiency and continuous improvement
  • M&A opportunity & risk analysis, due diligence, viability reports
  • Specific functional programs in sales, supply chain, HR